Don't Look Now
Digital Development

I then began to develop the characters I had designed in the previous set of roughs digitally so as to give me a greater degree of control over their final appearance. The client was keen for me to use bold vibrant colours so as to give the night an energetic and contemporary feel.
However I was cautious not to over do this given that during my research I had found the most effective posters to be those that were the simplest. Therefore I set myself the restraint of only using 2 colours per poster.